With a camel Camel on life

Italian branch of the agency Saatchi & Saatchi calls on all the world to explore more and open up new horizons, it's a constant companion in all your adventures will Camel cigarettes and their camels.

Agency: Saatchi & Saatchi, Italy creative director: Agostino Toscana, Guido Cornara Art Director: Timur Kulenovic, Norbert Graf Photographer: Jan Steinhilber.